Being happy. It’s all relative.


What a year it’s been.  At the half way mark, I am reflecting, if only just to organize my thoughts while I finalize my July Edmond Active Magazine to send off to the printer.

Daily, I do just about everything from ad sales, distribution to writing, as well as writing an online column, and running a busy website & facebook page. I am constantly thinking about new ways to market our business and the businesses of our advertisers.  I try not to stick to one way of doing things and that just makes life even busier!

Chris, my husband is just getting his photography business started up while laying out & designing and shooting photos for each issue.  While we do this with the help of some really fun contributors, we are also raising 3 labs and 2 teenage boys. Neither of us would do this a bit differently, we love every minute of it.

This year started with the sad news of the passing of Chris’ dad and it stopped both of us in our tracks.  It was a stark reminder of all the things we put off, thinking we just don’t have enough time.

With Independence Day nearing, remember all of the things that make you smile.  Really smile from the inside.  All of the people you see every day, your family near and far and your friends that make you smile when you see them or think of them, even if it’s been 20 years.

These are the things that matter over daily worries, negative nancy’s, or always worrying because you don’t think you have enough time.  Take a minute to remember that these things and people are what free you from the mundane occurrences that fill our daily thinking… and that’s something to be thankful for this July 4th.

Thanks for reading.  Just some random gratefulness.

Enjoy!

Sherri  :)

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What’s your businesses impact? A cautionary tale.


What an amazing 6 weeks it’s been.  The people Chris & I have been encountering have been so fun.  The saying that people don’t remember what you do, but how you make them feel is absolutely true.  Which, I must say, is in complete contrast to a couple of weird encounters we had last fall.

I was always taught to say what you mean, keep your word and don’t say anything about someone that you wouldn’t say to their face.  Luckily for us, the 40 year old motocross industry pretty much plays by these rules.  We were able to do business with most of the 150 business we did business with, without any contracts, trusting that these businesses had our backs, just as we had theirs.  I have always been a watch and learn kind of person.  Observation has been something that has served me well in my 44 years on this planet, and combined with intuition, this has never let me down.

Fast forward 2 years… here’s what I’m finding… if you enjoy what you do and go about doing it without getting into other’s business, this is considered a weakness.  If you walk into a crowded room and spread discourse about others & their business falsely, this makes you strong.  Um… gonna to have to pass on this behavior.

Here’s my tale from last September:

I collected on invoices belonging to a “30 something” new business owner that were 3 months past due, which is just a part of my job, having this person ignore all attempts for collecting the amount due (luckily this is only something we’ve had to do twice in the last two years).  On the same day as I had received two payments from this business, this person walked into a meeting with other local business owners and trashed my business, stating that we were highly unprofessional, while the very same day the checks bounced.  I found out about this declaration of our businesses poor ethics from someone who was at this meeting (I have the declaration of having to defend us in writing).  As well, we had financial damages arise because this occured that were rather traumatic to our entire family.  Instead of hopping on Facebook, Twitter, or rather stand in a room and defame this person, I just moved on to lessen the damage done.  Smart? Yes. Satisfying? No.  Does this make me a doormat? Absolutely not. Does posting this experience make me a tattletale? ABSOLUTELY not.   It is illegal, but really, who would it benefit to take such crappy behavior to court?  This person’s business is just finishing it’s first year, so there wasn’t anything to gain.

We had never had this happen, ever in motocross, and honestly, I had no idea of what to do next.  I handled it through our District Attorney’s office and until I did this, this particular business owner was first non existent, then rude, un apologetic, made excuses and even tried to state there was never any contract until I sent it over.  Then it was about questioning the validity of said contract, which lasted about 3 minutes.  It ended with the business owner finally paying us 6 weeks later via PayPal.  In full, no questions and no apology.

This kind of business ethic isn’t acceptable, it is really just the sign of an immature business owner not taking responsibility for their words, actions and intentions.  Some have called it professional bullying.  As for the damage this behavior caused my family, it had a weird twist with a bittersweet happy ending.  I am highly aware of the damage it could have caused and am thankful every day that it didn’t go any further.

Why am I sharing this?  It’s pretty therapeutic, for one, but more so as a cautionary tale.  This person has paid mentors who claim ultimate accountability for this business owner.  Which means a new lesson in business after all of these years for me:  Referrals don’t mean anything.  Making up your own mind about who is who is a much more timely way of figuring out your way in the business world, but worth it.

People often say one thing and do another. Promises are broken. People say things to tear each other down instead of lifting each other up and encourage one another. Yep, this is just a fact of life & being competitive.

I am highly competitive but I have to say it’s highly unintelligent if you feel you have to compete on this level.  There’s no satisfaction in it.  It’s better to “win” by being good at what you do and being a person of your word. This is real, not just perception.  This means you have solid credibility. Your past is a huge part of who you are.  What you do now will someday be your past.  Mind it well.

Your words have the power to impact many. Use them wisely my friends.  It’s better to have heart with no words than words with no heart.

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Earplugs.


I’m always so excited to hear of the first snow of the season.  Every single time and usually there is dancing around involved.  This year, we received an ice storm in the first week of January, which earned Edmond kids a day off from school. It wasn’t much for fun, so it went mildly by the wayside, as we ignored it.

On Jan. 31st, we received our first blizzard of the year (apparently these are no longer 100 year storms here in OK).  At first it seemed like a huge blessing as our family was able to spend some more quality time together.  In OKC, they received 13.1 inches of snow overnight and I believe Edmond received a total of 11 inches.  What one would think of a winter wonderland (OK, only people from tropical areas would think this), we were also in the middle of a wind chill warning.

Absolutely nothing in my upbringing on the west coast prepared me for -15 deg. wind chills.  Nothing.  Except for the cute little white snow boots I found when we first moved here in 2005, I don’t even own any apparel that would be necessary for something like this.  The boots weren’t necessary, but were very functional during our first snow in Jan. 2006, as most of my shoe wardrobe from California consisted of cute flip flops.

With that said, I charged through this storm guiding our boys through frozen ice fortresses, frozen igloos in our driveway and of course, the shoveling of the enormous piles of snow!  All was well, the boys received 4 snow days, we had to drip the water for those 4 days, constantly, to try and prevent our pipes from bursting, and then just as quickly as it came,  it was over on Saturday the 5th .

Then we received word that we may have a little snow on Sunday and then another storm on Wednesday.  No big deal.  Oklahoma weather forecasts change every 10 hours or so, and since nothing had happened on Sunday, all was good.  Until Monday night.

Mike Morgan, a local NBC weatherman here in OKC, was getting more and more excited as the day went by and suddenly stated we were again in a Blizzard Warning.  What.? Nope. Couldn’t happen again. Right?

By Tuesday night, every single weatherman in the metro was claiming we should expect -15 windchills again and possibly up to, at one point, 18 inches of snow.  OMG.  The first storm was cozy, but apparently I hadn’t realized all of the things that were driving me stir crazy.  For one snoring.  Every living being in my house snores.  Especially when the heater is going full blast.  Then there was the dripping water…

Earplugs saved my sanity like nothing I have ever experienced after another 3 snow days with my family.  And, did you know they make cute hot pink ones?! Neither did I.

Peace,

Sherri  :-)

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It’s Just Business, It’s Not Personal.


After living my business for over 12 years in the Action Sports Industry of Amateur Motocross, and of course after watching thousands of amateur MX’ers forgo what we consider a normal childhood to pursue their personal dreams, I think I get it.

The competitive level in the sport of motocross is different than most team sports, because even though you are on a team, you are an individual who must run your own program to acquire your goal.  This requires more focus skill than just running the group set thinking process. And, this is the level of competition I have become accustomed to since the age of 24.

“Do your own thing, do a great job at it.”

Passion for what you do turns what you do for a living or your business into more than a job, it’s part of who you are.  If you’re lucky enough to truly believe in what you do, you love it.  If you are lucky enough to love it, it becomes personal.

In the journey to find out what Edmond Active Magazine and it’s online entities are going to become, it’s like getting to know a new friend.  In our 18 months, we have had experiences to which we have had to fight for what we believe in, and really contemplate whether we “love” what we do.  It’s been a real challenge to restart our business with the challenges of being the new guy on the block, having other new business owners we’ve never met take on our business & personal reputations via public & private attacks on our character, business ethics and more.

However, after living and working in an industry that we had gained respect, both personally and professionally, over a total of 23 years, I take comfort in one fact.  Time takes care of these things in it’s own way. Or in other words, Karma… well, you know.

As everyone on the planet has their haters, and some for reasons unknown, there is nothing you can do about that.  What you can do, though, is continue on doing what you love, being happy with your actions & character as this is the only thing you really have that will define who you are!  In short, run your own program.

The rest… well, remember, we all have to wake up tomorrow, if we’re lucky.  So why not choose to be positive & happy, while working on ourselves, our family’s well being, our friendships, and our business relationships. Don’t even bother to tear others down, because … time will take care of that.

And when all is said and done, and if you’re lucky enough, fun & business are one in the same.  If you own your own business, like we do, and your business is your primary source of income to pay your utilities, the roof over your head, etc., your business is personal.  If you get what I’m saying, than I don’t have to explain what we do with Edmond Active Magazine.  :)

Peace,

Sherri

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When it rains it pours.


Swiss Miss is not usually a thought when you bring up the saying, “When it rains it pours.”  After knowing the Swiss Miss Hot Chocolate was put away last night, we woke up at 6:55 this morning to an almost snowy affect of hot chocolate all over our family room.

Dogs & kids are the only way I personally know of to gain the humorous insight needed to see something of this nature, at this time of the day.  :)

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Hello world!


I am a lover of what is right (not of what is perfect). a mom of two amazing boys. wife to a great guy and amazing photographer for over 20 years. editor/web girl for our family’s community magazine in Edmond OK.

Starting a new business, albeit I have been in publishing for over 12 years with our nationally distributed magazine Amateur MX Magazine, was and is one of the most exciting, fun and challenging endeavors I have encountered… I love my new magazine and I love Edmond, OK.  Nothing will ever change either of these two facts.

I’m highly competitive, goal oriented and driven, and I am kind hearted but smart enough to know when I’m being taken advantage of.  I don’t hold a grudge, ever.  Sadly, because of this strange mix of traits, I am misunderstood. Happily though, I look for the positive, while trying to do the right thing and ignore the negative, in business and my personal life, whenever possible.

Really the only thing about this subject is that I just don’t have time for negativity nor do I have time for games.  After losing all 4 of my grandparents in August of 2010, I quickly learned life is far too short for that which is not authentic. Which brings me to the one thing I really don’t like: Gossip.  It is one of the most destructive & disruptive traits I have come across, it occurs within the female business world even with people you don’t know, and I have absolutely no tolerance for this.  Keeping it real makes life a lot more fun.

As a red head, sometimes it’s very hard to keep my thoughts from exiting my lips, however my husband Chris has been my best teacher.  He is an amazing man, who encourages me to voice opinions freely (note the red headed comment :) )!  He has been a professional photographer & editor for national magazines for 23 years and is currently teaching me photography as a way to express myself.  Photography and writing are quickly becoming a passion of mine and a fantastic way to express to the rest of the world how I see it.

My two sons are just as talented and amazing as my husband.  My oldest son Trevor is an award winning writer & photographer, college freshman here in Edmond, and bassist for a punk band Self Minority, as well as being one of the most amazing people I know.

My youngest son Jeff is an amazing young man just starting his high school career and is trying hard to do the right thing and figure out where he belongs in the world.  His sense of humor is one of the sharpest and funniest of anyone I currently know, and he is also an amazing athlete.  They are both highly intelligent, kind, highly competitive and I can’t wait to see where these two go in life.

My three labs are always driving our family and add the right amount of discord to make all of our lives even more fun and interesting.

If you want to know anything more, just ask.  This blog will be a place for me to grow personally and might seem a bit random to some.  I hope you’ll follow along with this authentic version of my daily living and hope you’re patient with me while I learn to use WordPress after using the Joomla platform for so long!  If you’d like to visit my magazines website to see what I do, go to http://www.EdmondActive.com

Peace,

Sherri

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